AI-native commerce platform

Turn your store into your best salesperson.

Most stores display products. MerchantIQ adds an AI layer that understands each shopper: guiding discovery, answering every question, and turning conversations into commerce intelligence.

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The gap

Online stores display products. They don't understand shoppers.

The best physical stores succeed because a knowledgeable associate guides you through uncertainty. Online, that layer is missing, so shoppers are left to search, filter, and guess.

01

Product-led, not need-led

Discovery is built around browsing catalogs, not what a shopper is trying to solve.

02

Hesitation is invisible

When a customer is unsure online, no one notices. In a store, an associate would step in.

03

Intent is never captured

Every question a shopper asks is a signal. Most stores let it disappear.

Meet SwitchIt™

Not just a chatbot. A shopping mode.

A chatbot waits in the corner. SwitchIt participates: it reads intent, recommends the right product, and explains why, right where shoppers decide.

  • Starts with intent, not a search box
  • Asks before recommending
  • Explains every recommendation
  • Stays in context through checkout
Explore SwitchIt
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Ask anything…
How it works

From a question to a confident purchase — and a smarter store.

  1. 1

    Understands intent

    Reads goals, budget, and context — not just keywords.

  2. 2

    Guides discovery

    Asks the right questions, narrows to the best fit.

  3. 3

    Answers everything

    Grounded in your catalog, policies, and reviews.

  4. 4

    Assists checkout

    Clears last-minute doubts and builds the basket.

  5. 5

    Learns from it

    Every conversation becomes commerce intelligence.

Everywhere shoppers are

One brain. Every surface.

SwitchIt shows up wherever your customers engage (product pages, cart, checkout, and messaging channels) with the same understanding of your products and policies.

Consistent answers Shared knowledge One dashboard
MerchantIQ
Why it matters

Better for your business. Better for your customers.

For merchants

  • Higher conversion
  • Increased average order value
  • Lower cart abandonment
  • Reduced support workload
  • First-party commerce intelligence

For shoppers

  • Faster product discovery
  • Personalized recommendations
  • Immediate, grounded answers
  • Guided, confident purchasing
  • Consistent help across channels
By industry

Tuned to how your category shops.

Fashion needs fit and outfits. Beauty is concern-led. Supplements start from a goal. MerchantIQ keeps one platform and adapts the conversation to your category.

Explore all industries
Book a demo

Give every shopper your best salesperson.

See how MerchantIQ guides, answers, and learns inside your store — in a 20-minute walkthrough tailored to your catalog.